Below are 10 tips that hiring managers should use to create comprehensive position descriptions and to make their postings more appealing to potential candidates:

1. Provide a good position title. The position title may be the most important in developing an effective position description because it will initially catch the viewer’s eye. In this age when so many companies and candidates look at postings on the Internet, the title should describe the functions to be performed and the level of the position. This allows potential candidates to gauge whether this position applies to them, and whether they should read further or skip over it. If the title is vague, the posting will be skipped or not appear when candidates input their search criteria.
   
   
2. Articulate a clear reporting relationship. The reporting relationship clarifies the level of the position and enables the candidate to understand the level of the position. This will help filter out those who are under- or over-qualified.
   
   
3. Provide an overview of why the job needs to be filled. This statement should ideally be two to four sentences and will let candidates know what kind of employer you are, using a variety of criteria, including your industry, size, growth, and culture. This will help candidates decide if their personality type fits well into the specified environment. The industry, including product types and services, will also make it clear to a candidate whether their experience matches what the company is looking for.
   
   
4. Outline a list of responsibilities or tasks to be performed. This should include the tasks that will be performed during the course of the day, month or year. Be specific, but don’t go into excruciating detail; the ten most important should suffice. The time requirement of each area of responsibility is generally helpful information if available, and also allows the candidate to understand where the clients’ priorities are.
   
   
5. List the requirements or qualifications. This section should detail the required background of the applicant, including years of experience in a specific industry, specific educational attributes and degrees earned, professional certifications and credentials earned, and skills. It should also outline requirements of the job, including equipment to be used, tasks to be performed, and attributes of the top candidate.
   
   
6. Describe the supervisory requirements, if any. It’s important to provide the number of individuals whom this potential candidate may manage. In addition, the types of positions that this individual may manage is relevant; this enables the candidate to determine if their experience makes them a legitimate candidate to manage the kinds of employees that the position requires.
   
   
7. Avoid listing specific salary information. Although candidates are always interested in knowing the salary range, this can work against your online recruitment efforts; it may deter attractive candidates from applying. Therefore, by leaving this piece of data out, it will typically provide a greater pool of viable resumes for the hiring manager to review.
   
   
8. Always include the location of the position. This is an obvious, but sometimes overlooked, detail. When hiring, you want to ensure that you have candidates who are aware of geographical considerations. Also, state if any relocation assistance will be provided and how much, and the timing for the chosen candidate to start employment.
   
   
9. Describe the travel requirements, if any. Not only should you explain the travel requirements, but also detail whether this travel is regional, national or international and the likely areas of travel. If the position allows the candidate to telecommute, describe the percentage of time this is allowed. For those positions where travel is required, include the percentage of time when the candidate is expected be on the road. Again, if you manage the potential candidate’s expectations up front, then this will avoid disappointment or misunderstandings down the line.
   
   
10. Create an honest, comprehensive and clear position description ­ the best ones are. The goal is to attract the most qualified candidates ­ not merely a vast number of bodies ­ to the position. The more a potential candidate can understand the business, their responsibilities, and what skills the company believes are keys to success in the new position, the better the quality of responses to the open position. This will ultimately lead to making an informed hiring decision.